Launched in January 2002, KIMS has emerged as one of the leading centres of pioneering medical work, research and academics in South India with a global outreach. KIMS is now expanding across centres in Middle East – starting with Oman. We have built an extensive brand identity for the group ranging from identity and signage system to the interior design for their speciality hospital in Oman.



Brand identity for Medcentre – a range of specialty clinics across Dubai. The identity was based on the C forming the crescent – the symbol of health care in the Middle East. the crescent and dot were also used to create an icon system that was used to represent their various service segments.


Medcare Hospital is Dubai’s new 60 bed premium private general medical facility located in Jumeriah adjacent to Safa Park, between Sheikh Zayed and Al Wasl roads and is the first in the new Dubai area to offer advanced medical care and emergency services. We built the brand identity for Medcare and also created an extensive signage system that not only created a simplified information structure but also extended the identity into the interiors.

