Articles and case studies

  • food box design dubai

    Product and Packaging Design Agency in Dubai

    Grab the eyeballs without saying a word: Packaging Design With the shopping mall culture, the buying population is always pressed for time when they enter a store. Be it any store, people enter with a purpose, and it takes a good package design, especially in Dubai, to grab their eyeballs. You have less than ten seconds to convince a customer to pick up your product, so the package has to scream about your brand [...]

  • graphic design uae

    Best Graphic Design Company in Dubai

    “Design is thinking made visual” - Saul Bass We wish it is that simple, but this quote by Saul Bass, an American Graphic designer, does put the process of graphic design by the Idea Spice team into words. As one of the premier branding and graphic design companies in UAE, our team is conscious of the expectation on us to devise a plan that will attract the audience and cement a brand for the company. Every product needs [...]

  • nphp

    Branding Agency in Dubai

    So what is branding? And why is it important for your business? One of the coolest and successful entrepreneurs in the world today, Jeff Bezos says, “Branding is what people say about you when you're not in the room.” At Idea Spice, our definition of branding goes one step further. We think branding is also “how you communicate with people about your company when you are not in the room.” Your brand identity is your first and foremost [...]

  • logo design dubai

    Logo design dubai

    If you are starting a business and excited to go out there, have you ever thought of what your logo should look like? If you haven’t, and you are still indecisive about it, we strongly recommend you read on. So you have started a business, and you are excited to get out there in the world. That is awesome, and it is going to be an exciting journey for you. But, have you decided on a logo for [...]

  • packaging design dubai

    Food and beverage branding agency dubai

    Branding is important for all companies. This is a fact. Today, no business is a business with a brand image. In a world ruled by hashtags, you need to know what you are to work and sell. But when it comes to the food and beverage industry, branding is a different game altogether. As a food and beverage branding agency, we think every project makes us use all the branding tricks we have in our bag. And these [...]

  • zerch

    Ecommerce Branding agency dubai

    With the internet exploding the way it did, it changed the business landscape of all industries before anyone knew what happened. With it, many companies that had traditional brick and mortar stores also moved online to keep up with the market. Many businesses flourished because they now had an avenue to find customers not constrained by geography or storefronts. But as much as e-commerce made it easier to be in business, it also made it hard to stay [...]

  • The 5 Golden Rules of Packaging Design

    The 5 Golden Rules of Packaging Design Yes, we know that one should not judge a book by its cover. However, in reality, when time is a precious commodity and everyone is occupied by a minimum of five things at any given point of time, the cover does serve as a baseline to judge if something deserves our time and attention. Extending the same logic to products and marketing, the best way to make someone [...]

  • The Ultimate Power of Branding a Business Logo Design Using the Right Symbology

    The Ultimate Power of Branding a Business Logo Design Using the Right Symbology Have you ever stopped and wondered what brings out the loyalty and emotional connection for customers with some brands alone? How is it that they have managed to become a part of the customer’s shopping list constantly?Well, the way to convince a customer that you are the only company solving their pain and caring about them is via messaging and branding. When [...]

  • 5 Key Reasons Why Branding Is Important for a Dubai-Based Company?

    5 Key Reasons Why Branding Is Important for a Dubai-Based Company? “If you don’t give the market the story to talk about, they’ll define your brand’s story for you” - David Brier. We doubt if there is any other way to eloquently describe the importance of branding. Branding is the soul of your company. If you want your firm to stay firm, make a lasting impact, and stand the test of time in a [...]

  • empay

    How to choose the right branding agency in Dubai

    How to choose the right branding agency in Dubai In the world of business, your positioning in the market is important. That positioning will then take you to your target audience, market segment, and other sales/marketing goals. The easiest and smartest way to achieve the right positioning is to get the branding basics right. Your branding exercise should give you a clear branding language to speak to your audience. When you choose a branding agency in [...]

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