If you are active on the Internet, you probably would have come across the buzzword Social Media Marketing that is doing the round these days.
But do you know what the buzz is actually about?
In simple terms, social media marketing involves the use of various social media platforms such as Facebook, Instagram, Twitter, Youtube, etc. for much more than just connecting with your target audience. It has the potential to build your brand, increase sales, or even drive traffic to your website.
There are a no. of social media management tools that can help your business get the most out of any social media platform. But these tools won’t be of much use unless you understand what lies at the core of social media marketing.
So let’s have a look at some of the core pillars that hold the strategies of social media marketing in Dubai together.
The first step in devising any successful marketing strategy is to understand the goals of your business.