![indigo](https://ideaspice.com/wp-content/uploads/2019/06/indigo.jpg)
DeGustibus’ iconic Indigo restaurant started in 1999 and defined the culinary trend of stand alone fine dining formats in Mumbai. The original identity was created by Itu Chaudhari and featured a clever symbol that incorporated the various elements of food.
Our mandate was to work with deGustibus hospitality – the parent company to create a standardized manual for all its ongoing communication needs and manage their day to day communication.
![indigo17-min](https://ideaspice.com/wp-content/uploads/2019/06/indigo17-min.jpg)
![indigo16-min](https://ideaspice.com/wp-content/uploads/2019/06/indigo16-min.jpg)
![Indigo10-min](https://ideaspice.com/wp-content/uploads/2019/06/Indigo10-min.jpg)
Our mandate was to work with deGustibus hospitality – the parent company to create a standardized manual for all its ongoing communication needs and manage their day to day communication.
![indigo9-min](https://ideaspice.com/wp-content/uploads/2019/06/indigo9-min.jpg)
![indigo5-min](https://ideaspice.com/wp-content/uploads/2019/06/indigo5-min.jpg)
![indigoimage](https://ideaspice.com/wp-content/uploads/2019/06/indigoimage.jpg)
![indigo11-min](https://ideaspice.com/wp-content/uploads/2019/06/indigo11-min.jpg)
![Indigo7-min](https://ideaspice.com/wp-content/uploads/2019/06/Indigo7-min.jpg)
![Indigo6-min](https://ideaspice.com/wp-content/uploads/2019/06/Indigo6-min.jpg)
Through its communication, its website, packaging and ongoing design programs, we helped create a contemporary definition of an iconic brand.
![indigo4-min](https://ideaspice.com/wp-content/uploads/2019/06/indigo4-min.jpg)
![Indigo3-min](https://ideaspice.com/wp-content/uploads/2019/06/Indigo3-min.jpg)
![indigo2-min](https://ideaspice.com/wp-content/uploads/2019/06/indigo2-min.jpg)
![Indigo1-min](https://ideaspice.com/wp-content/uploads/2019/06/Indigo1-min.jpg)